The new projections are in and if they’re accurate, it’ll really crush a ton of practices.
Are you aware of the growth rate projected for the chiropractic industry for 2016?
Care to know?
Want to hear the ramifications to individual chiropractors, like yourself?
Most DC’s will be blown away by this and have no idea what it really means. Most will not take action while there is still time.
So here we go. The chiropractic industry is expected to grow a paltry 1% in 2016. Just 1%. This is bad news.
We’ve got quite a few future DC’s in the colleges and many will be graduating all through the next year……..potentially thousands more DC’s in practice.
This means that they’ll begin serving patients as an associate or as a new clinic owner. In other words, they’ll generate more revenue for the chiropractic industry.
Now all in all, you can say, “hey, that’s great. We need more chiropractors.” And I totally agree with that statement. We need more DC’s giving great care to the American population, and they should earn wonderful incomes in the process. You should too.
The challenge is that as the new grads increase the overall income into chiropractic, that pretty much accounts for the 1% increase in projected growth, probably a lot more, which means a number of DC’s will be earning LESS in 2016.
I’m NOT saying new grads aren’t wonderful. They are and we need them.
What I am saying is that overall, the average clinic income is very likely to drop in 2016.
Are you prepared for that to occur?
Do you have a plan to guarantee that your practice won’t shrink and instead, it’ll grow in 2016?
2016 is just about here. If you’re just hearing about the projection, you’re a bit, ok, a lot, behind the proverbial 8 ball.
A friendly suggestion is that you take the next three weeks and carefully sculpt a plan for practice growth next year.
The plan needs to be executed in very early January and it needs to be smart.
It also needs to be quite different from what you did in 2015. You can’t solve a problem using the same level of thinking that created the problem (paraphrased Einstein).
The good news is that you do have time to do this now. Block out the time on your calendar while it’s fresh in your mind.
We need chiropractic to grow a lot more in 2016 than a measly 1%, and it starts with YOU and YOUR office, if and only if you’re proactive and get busy.
More next week,
Chris Tomshack DC
CEO HealthSource Chiropractic & Progressive Rehab & Wellness
P.S. You have time to design a great plan, but you must move quickly, or risk being in reactive mode the entire year, and that’s exhausting.
If you want to learn what NOT to do and shorten your learning curve, go to www.howiwasted.com. I wasted millions of dollars testing ways to increase my practices. I would encourage you not to repeat the mistakes I made…and I made plenty!